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New York Giants Brand Refresh

Denver Broncos Identity Design

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New York Giants Brand Refresh

Whereas the Denver Broncos approached our design team at NIKE looking for a significant update to the team’s identity, the New York football Giants approached the...
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Denver Broncos Identity Design

In 1996, Pat Bowlen of the Denver Broncos came to NIKE and said, “I want a horse that looks like it’s going to kick your ass”. A...
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